Privacy Policy

1. Information We Collect

We may collect the following types of information:

Personal Information

•   Name
•   Email address
•   Phone number
•   Physical address
•   Payment information when you purchase services or request a quote
•   Opt-in records and timestamps for SMS, email, and other communications
•   Health-related information voluntarily provided in connection with appointment scheduling or our services

Non-Personal Information

•   IP address
•   Browser type
•   Device information
•   Website usage data and analytics
•   Cookies and similar tracking technologies

Customer Communications

•   Records of inquiries and service requests
•   Appointment details and preferences
•   Service history
•   Customer feedback

2. How We Use Your Information

We use your information to:

•   Provide and improve our services
•   Schedule appointments
•   Process payments and transactions
•   Communicate regarding appointments, customer service, and important updates
•   Send marketing communications where you have provided consent
•   Maintain records of communication preferences and consent
•   Improve website functionality and user experience
•   Ensure security and fraud prevention
•   Comply with applicable legal and regulatory requirements

3. Health Information & HIPAA

Precision Bone Imaging may collect health-related information in connection with appointment scheduling, bone health assessments, REMS scans, and related services.

Where applicable, Protected Health Information (PHI) is handled in accordance with the Health Insurance Portability and Accountability Act (HIPAA) and other applicable healthcare privacy laws.

This Privacy Policy governs information collected through our website and online services and does not replace any applicable HIPAA Notice of Privacy Practices.

4. SMS Messaging & Compliance

Text Message Program Terms & Conditions

By opting into our SMS messaging services, you agree to receive text messages relating to our services, including appointment reminders, customer support, and important updates.

Opt-In & Consent

•   You will only receive SMS messages after providing your express consent.
•   We maintain timestamped records of all opt-in actions.
•   We comply with the Telephone Consumer Protection Act (TCPA) and all applicable federal and state laws.

Opt-Out

•   You may opt out at any time by replying STOP.
•   You will receive a final confirmation message.
•   No additional messages will be sent unless you opt in again.
•   All opt-out requests are processed promptly.

Message Frequency

•   Message frequency varies based on your interactions with our business.
•   Messages relate only to the services you have requested unless you separately consent to receive promotional messages.

Help

Reply HELP or contact us at info@precisionboneimaging.com during normal business hours.

Carrier Information

•   Standard message and data rates may apply.
•   Wireless carriers are not responsible for delayed or undelivered messages.
•   Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers.

SMS Data Protection

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Information may be shared only with service providers necessary to deliver the text messaging services you have requested, such as SMS platform providers.

All other categories exclude text messaging originator opt-in data and consent, which will not be shared with third parties.

5. Information Sharing & Disclosure

We do not sell, rent, or trade your personal information.

We may share information with the following categories of service providers:

Service Providers

We may share personal information with trusted third-party service providers who assist us in operating our business and providing our services. These providers may include:

•   Payment processors
•   Appointment scheduling providers
•   Website hosting providers
•   Cloud storage providers
•   Customer Relationship Management (CRM) providers
•   Email service providers
•   Analytics providers
•   Customer support platforms
•   SMS messaging providers
•   Other technology vendors necessary to operate our business

These providers are contractually required to use your information only to provide services on our behalf and to maintain appropriate confidentiality and security safeguards.

Legal Compliance

We may disclose information when required by law or when reasonably necessary to:

•   Comply with legal obligations
•   Respond to lawful requests from government authorities
•   Protect our rights, property, safety, or users

Business Transfers

If Precision Bone Imaging undergoes a merger, acquisition, reorganization, or sale of assets, personal information may be transferred as part of that transaction while remaining subject to this Privacy Policy or a successor policy providing comparable protections.

Text messaging originator opt-in data and consent are excluded from these disclosures except as necessary to provide SMS messaging services through our authorized service providers.

6. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information.

These measures include:

•   Encryption of sensitive information in transit and, where appropriate, at rest
•   Secure authentication and access controls
•   Routine security monitoring and updates
•   Employee privacy and security training
•   Incident response and breach notification procedures consistent with applicable law
•   Secure backup and disaster recovery procedures

Although we strive to protect your information, no method of electronic transmission or storage is completely secure. Therefore, we cannot guarantee absolute security.

7. Cookies & Tracking Technologies

We use cookies and similar technologies to:

•   Analyze website traffic
•   Understand user behavior
•   Remember your preferences
•   Improve website functionality
•   Measure the effectiveness of our services

You may control cookies through your browser settings. Disabling cookies may affect certain website features.

8. Data Retention

We retain personal information only as long as reasonably necessary to:

•   Provide our services
•   Maintain business records
•   Comply with legal and regulatory obligations
•   Resolve disputes
•   Enforce our agreements

9. Your Rights & Choices

You may have the right to:

•   Access your personal information
•   Request correction of inaccurate information
•   Request deletion of personal information where permitted by law
•   Opt out of marketing emails by clicking Unsubscribe
•   Opt out of SMS communications by replying STOP
•   Request information about how your personal information is processed
•   Withdraw consent for future marketing communications

To exercise these rights, please contact us using the information below.

10. Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing personal information.

This Privacy Policy applies only to information collected by Precision Bone Imaging.

11. Medical Disclaimer

Information provided through this website, forms, email, text messages, or AI-assisted communications is intended for informational and scheduling purposes only and should not be considered medical advice.

If you are experiencing a medical emergency, call 911 or seek immediate medical attention.

REMS scan results and bone health information should always be reviewed with your healthcare provider, who can interpret them in the context of your complete medical history.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The most current version will always be posted on our website with the updated Effective Date.

If we make material changes, we may notify users by email or through a prominent notice on our website.

13. Contact Us

If you have questions regarding this Privacy Policy or our privacy practices, please contact us:

Precision Bone Imaging

Phone: 888-415-7377

Email: info@precisionboneimaging.com

Website: www.precisionboneimaging.com

By accessing or using our website and services, you acknowledge that you have read and understand this Privacy Policy.